Join Me In July As I Cook For a Fantastic Farm to Fork Event July 23rd

I will be excitedly joining Matthew Domingo, Director of Farm to fork Events to be a guest Chef for his July 23rd event at Willow-Witt Ranch in Ashland featuring their wonderful pastured pork and goat.  Enjoy wines by Weisinger’s Winery as we celebrate local farmers and wineries and enjoy food right at the source.  It will be a fantastic opportunity to meet the ranchers and learn about what goes into a fun and fabulously prepared dinner.   Farm to Fork events have become known for their interactive dining formats and this evening will prove to be no different.  Come join us and see what’s new from The Jacksonville Inn.

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West Coast Flavors in KTVL Channel 10 News.

Now that March Madness is over, Today was the second  airing of 6 episodes of West Coast Flavors we shot.  For all of you “Local” folks, it will be on Channel 10 KTVL at 5:00pm every Thursday.  Tune in and check it out…

If you want to check the episodes out on line, they will be posted here as they air:

http://www.ktvl.com/sections/recipes/

We got an extra minute today, so Grab 3.5 minutes worth of popcorn and enjoy!

Jim, Innkeeper at The Wine Country Inn

I’m currently staying in St. Helena at The Wine Country Inn.  Beautiful even though I have arrived in the middle of a huge rainstorm.  I have been put up in one of the luxury cottages.  Thanks Jim, even though I have yet to meet you.  And thanks to Jerry for setting it up for me.  The purpose of this post is to relay something that occurred to me by staying here.  An epiphany of sorts.  See, I like Jim already and I have not even met him.  Here’s why:

I read a small piece he wrote on how he says he likes 5 star properties. It went like this:

“For this video, my wife wanted me to tell a story, but it was too long. For my 50th birthday, I wanted a huge celebration trip. I               read reviews of great hotels all over the world. I came up with a long list of 4-Star and 5-Star properties to visit. My wife reviewed         the list.

“You hate 5-Star properties,” she informed me.
“What, I love them,” I corrected her.
“You hate them,” she insisted.
“What are you talking about, look at these places, watch the virtual tours, they are all beautiful,” I whined.
“Granted, they are beautiful, but you don’t like dressing for breakfast, or even lunch for that matter. You love the luxury, but you         hate the attitude.”
Of course, she was right. And as The Wine Country Inn has become more and more luxurious, I have kept that in mind. I hope you       enjoy staying at The Inn as much as I love running it.”

I have been writing a lot about fine dining and how it’s changing.  Evolving.  And this is exactly why.  There is a big move to a casual feel. For the most part, guests want 5 star food.  They want attentive service.  They don’t want to dress up.  They don’t want to have to choose from 12 different types of silverware.  They don’t want to sit through a 3-4 hour dinner.  Fun, new, exciting, quick.  2-3 courses.  Value.  But…  must be impressive.  This is how things are changing.  I did not have the words to articulate this, but Jim did it perfectly.  Unpretentious hospitality.  Thanks Jim.

Wine Country Inn

St. Helena, California

Farming is the New Cool.

As I have said before.  Youngsters are finding value in hard work again.  Here’s an excerpt from “Cooking up a Story”…

March 10, 2011 As the season begins to change to Spring, I've noticed a lot
more attention being paid to the small farmer. Last week the New York Times
ran a piece on the growing interest of small farming with 20-30 year olds.

Check out the whole article here:
http://cookingupastory.com/interest-in-small-farms-grows?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+CookingUpAStory+%28Cooking+Up+A+Story%29

Urban farms are gaining in popularity too.  As a Wise (?) Greek recently told me, The future belongs to the ones who can grow food….

THRIVE Farmer’s Dinner Video

Here is a short video of the THRIVE dinner that happened at Roxyann Winery in September.  Thanks for all that came out!

http://www.youtube.com/watch?v=SemHOFYIeqI

World of Wine Event:

What a super night we had last night.  Great wines, gret music and some great food.  Thanks to all that showed up (almost 700 of you) to sample some great food and wine.  We prepared pepper seared Oregon Coastal Albacore tuna with teriyaki marinated black bean salad, wasabi creme fraiche and sesame seaweed salad. 

Rogue Flavor Dinner Coming! September 19th.

On Sunday, September 19th, Farmers and Chefs from the Valley will be getting together at Roxyann Winery to create a memorable 5 course meal to support THRIVE.  I will be working with Bradford Family Farm and their wonderful chickens to create the entrée course.  There will be many farmers and chefs participating and this will be a great opportunity to meet local chefs and farmers and see what’s going on locally.  Like I say, plant a garden and save the world.  I hope to see you there.  Buy your tickets today here:

Rogue Flavor Dinner Tickets

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